One platform. Two engines to elevate your customer experience.
Fix what slows you down. Understand what your customers feel.
Tracer brings together two complementary engines. Operational Intelligence traces operational and delivery breakdowns to their true root cause and routes the fix to the right owner. QA AI listens to every customer conversation to surface the voice of the customer, drive operational and service improvements, and show how your CS team is really performing. Together, they raise the whole customer experience.
A late order is traced to its root cause; the Ops team logs the reason, and when it recurs it escalates to Tuning & Actions with the fix routed to the owner.
The cost of guessing
Teams react to symptoms because the cause is hidden.
When an order runs late, the last team to touch it takes the blame while the real bottleneck keeps leaking revenue. When service slips, you hear about it from a 5% manual sample — long after the customer already decided to leave.
Late orders blamed on the wrong team — the real delay started upstream.
95% of conversations never reviewed — risks and churn signals go unseen.
KPIs drop and no one can explain why fast enough to act.
Operational Intelligence
Delivery root-cause investigator
Traces every delivery and operational breakdown to its true root cause — stage, branch, driver, zone — and routes the fix to the owner who can solve it. Outcomes: fewer late deliveries, lower churn, protected revenue.
- Trace every breach to its true source — stop blaming the wrong team.
- Fewer late deliveries and a higher on-time rate.
- Lower churn and protected revenue — late orders drive customers away.
- Faster resolution with auto-assigned, tracked corrective actions.
- Predictive risk alerts from weather, traffic and events — before the spike.
A late order is traced to its root cause; the Ops team logs the reason, and when it recurs it escalates to Tuning & Actions with the fix routed to the owner.
Incoming
100% of conversations auto-scored & tagged
Every conversation is auto-scored and tagged; sentiment shifts are caught and coverage reaches 100% — not a 5% sample.
QA AI
Voice of the customer, automated
Listens to 100% of customer conversations (not a 5% sample): voice of the customer, sentiment & mood-shift, auto-tagged touchpoints, live QA KPIs — turning operational and service insights into action and making CS a strategic function.
- 100% audit coverage — every call, chat and email, not a 5% sample.
- Auto-scored QA scorecards and compliance, in real time.
- Sentiment and mood-shift detection flags at-risk customers.
- Automatic contact-reason tagging and topic clustering.
- Voice-of-Customer themes and churn signals, surfaced as alerts.
- Arabic dialects supported — built for the region.
How it works
Connect once. Trace and observe. Act on the cause.
- 01
Connect your data
Import orders and conversations or stream them live. No rebuild, no rip-and-replace.
- 02
Trace & observe
One engine walks each breach back to its source; the other scores and reads every conversation.
- 03
Act on the cause
The fix routes to the right owner and the right agent gets coached — then Tracer verifies it landed.
What teams see
Less firefighting. More fixing the real problem.
Two engines. One elevated customer experience.
Book a 30-minute demo and watch Tracer trace one of your own late deliveries — and score one of your own calls — live.